Green Cash Matters: Walmart Criticized for Selling Black Lives, Blue Lives Matter Merch
Walmart is synonymous with many things in the US, such as a growing corporate culture. But activism is not really a part of its brand. Many were subsequently surprised to find Black Lives Matter gear on the retailer’s website.
Customers browsing products on Walmart’s Marketplace, a digital store where third-party vendors can sell their goods through Walmart, were shocked to discover that the international retailer was carrying merchandise for the anti-police brutality movement Black Lives Matter. The slogans on the shirts range from a straightforward “Black Lives Matter” to a sweatshirt with the words “Bulletproof” written on the front.
Old Glory, the third party vendor selling through Walmart’s website, provides a wide range of shirts with generic slogans thrown on them from “Girls just wanna have guns” to “OMG Becky,” “All Lives Matter,” “Bye Felicia” and even “Blue Lives Matter.”
Additionally, given that Old Glory’s business model appears to be centered around printing phrases on shirts that can be purchased cheaply in bulk, there is little connection between them and the Black Lives Matter movement.
Blue Lives Matter, an organization for bolstering the image of law enforcement, complained that Walmart was stocking its shelves with Black Lives Matter merchandise, despite it only being available online through the third party vendor.
Never the less, conservative twitter responded to the news that Black Lives Matter by making calls to boycott Walmart until it removes the offending garments from their non-existent shelves.